RUN CREATIVE is a full-service Communications and Branding Agency. Opening our doors in 2009, we focus on developing communications that interact with our clients audience at every touch point and add financial value to their business. What makes us different to other agencies? Aside from the beautiful and exceptional level of design that we provide, we're just nice to deal with, and would love to know what makes your business special and different too.
We have over 20 years experience in print communications, corporate publications, packaging and branding, and now offer the most advanced website design, motion graphics and digital media services. We are versatile in our approach to each client, and can move easily between private companies & public institutions. We can contribute strong strategic planning for large scale projects such as re-brands, marketing campaigns, and events, or respond quickly to daily briefs and adhoc projects.
As an agency we do not have a design 'style', but rather take the time to research each client, project or product, and then create compelling communications relevant to the industry and the desired target audience.
The story of RUN Creative goes back to the UK in 1996. It was Cool Britannia all around and in fashionable London Clerkenwell, an international team of dedicated designers, writers and account managers was assembled to produce the ‘world’s best’ sales literature for Mercedes-Benz. The design consultancy – e-fact, London, was a subsidiary of Springer & Jacoby, Germany’s most successful and prestigious advertising agency at the time. Many of e-fact’s top designers and management talent carried on to produce ground-breaking design and advertising work for a variety of brands and agencies all around the world… Natalie and Rainer were two of them.
After leaving e-fact, Natalie worked internationally in award-winning advertising and design agencies, while Rainer joined BMW's Brand Management and Brand Strategy department. Both accumulated extensive knowledge and diverse experience in the fields of branding, brand management, corporate identity, strategy & planning, integrated communication, advertising, web design, brochure and publication design.
In 2009 they decided to join forces to create RUN, a full-service Communications and Branding Agency.
Natalie Trefz, Creative Director
Graduating from Swinburne National School of Design, Natalie has worked as an award-winning Designer, Art Director and Creative Director in London, Munich and Melbourne. She has built an impressive portfolio of work with clients such as Myer, Mercedes-Benz, Eco Outdoor, BMW, Melbourne Food & Wine Festival, London Photographic Awards, Infinet Group, IDEO and Interbrand. Natalie was also lecturer for Interface Design at Swinburne University. Natalie’s sound knowledge of typography, print and project management, combined with her enormous creative flair, add another dimension to her branding and communication solutions.
Rainer Trefz, Account Director
Rainer has worked for some of the most respected advertising and design agencies in Germany (Scholz & Friends, Springer & Jacoby) and the UK (e-fact, London) and managed clients such as Mercedes-Benz, IBM, MINI and BMW. He also worked in BMW’s International Brand Management and Brand Strategy Department in Munich where he was responsible for award-winning campaigns as well as a large range of highly successful marketing collateral.
Having worked in England, Germany and Australia - on the agency as well as the client side - Rainer has a wealth of creative knowledge and experience in a global environment and is looking forward to achieving the best results for your branding and communications projects.
New York International Automotive Advertising Awards (Brochure Designs / Numerous Awards)
Cannes Advertising Festival Finalist
Sydney Herald Awards, Boutique Wine Labels, Finalist
London Photographic Awards, Finalist
New York Festival for Print+Design, Bronze World Medal
The European Design Annual, Design Excellence Award
New York Festival for Print+Design, Silver World Medal
MADC (Melbourne Art Directors Club) Student Finalist
Victorian Design Awards , Graphic Design Finalist
Hanging Rock Winery, Wine Label Design Competition for collectors edition Vintages
BMW 1 Series Campaign: New York Festivals - Finalist Advertising Competition, Art Directors Club Germany - Bronze Award, Poster of the Year Award, Campaign of the Year Award, Out of Home - Gold Award, Best Automotive Advertising Campaign Award. Euro Effie Gold and Silver Awards
German Australian Chamber of Industry and Commerce
Run Creative is an active member of the German Australian Chamber of Industry and Commerce and provides creative services for their high profile events throughout the year, as well as yearly publications and corporate literature.
Run Creative has been recently appointed as the creative partner for "ArtCircleResidence", an international Arts initiative led by the German Ambassador to Australia, Dr Anna Prinz. See our creative visuals here
MTO German-Australian Opera Grant
Run Creative is a proud sponsor of the MTO German-Australian Opera Grant, a wonderful initiative that aims to promote emerging Australian opera singers in the development stage of their professional careers. See our creative visuals here
Run Creative is a member of the Australian Graphic Design Association.
German Saturday School
Run Creative is a design sponsor for the German Saturday School which provides german language classes for school aged children, and is one of the the oldest language schools in Melbourne, running since 1860.