For Monash University, the task was not only to design their new range of 2014 course brochures, but also to update the visual language and to elevate their services from the competition. We devised a new concept that tapped into the vast number of university credentials which were previously not utilised in the faculty's communication. At the same time, to separate Monash / Business and Economics from the competition – we took great care in avoiding the clichés usually associated with education publications.
Faculty brand refresh
Typography - improved legibility and navigation
Improved navigation and legibility allow the user to easily access and digest the complex course structures. The unique visual language and the absence of clichés ensure the course brochures stand out from the competition.